- ROLE

Graphic Designer

- FOR

Little Lotus Lane

- TYPE

Branding

Challenge:

Create a basic identity design suite for Lotus Gifts CT’s rebrand to Little Lotus Lane: an independent store featuring handmade crochet items for mom and baby.

Result:

The chosen concept: a nostalgic street-sign combining the signature lotus, a crochet hook, and yarn elements. A whimsical brush-pen lettering style and soft earthy colors express client’s handmade product line.

For versatility, the brand guide includs full-color & 1-color options, an easy one-sheet featuring social media icons and the etsy store’s URL, and text-only options for custom item tags, stamping, small-scale usage.